Amber Unveils $100M Crypto Reserve Plan, Seeks to Invest in XRP, Bitcoin, and Fuel Institutional Crypto Adoption
May 12, 2025
Leading crypto finance company Amber International has announced plans to launch a $100 million crypto ecosystem reserve for XRP, Bitcoin, and other blockchain projects.
The company unveiled its crypto reserve initiative in a press release today. According to the announcement, this reserve differs from other companies’ existing crypto treasury holdings.
Reason for the Reserve
It emphasized that the reserve would be deployed to solidify its leadership at the crossroads of decentralized (DeFi) and traditional finance (TradFi).
In addition, Amber will use part of the $100 million fund to support high-impact blockchain projects boasting enormous potential. The company will use its AI-powered decision tool to determine which blockchain projects to support.
So far, it has already made a strategic investment in Solana-based DeFi Development Corp (DFDV) and partnered with Web3 VC Hash Global on BNB Fund.
Amber to Acquire High-Conviction Cryptos
Further, it will use part of the $100 million fund to acquire high-conviction crypto assets. According to the announcement, Amber will initially focus on Bitcoin, XRP, Solana, Sui, Ethereum, and BNB.
Amber disclosed plans to add other ecosystem tokens, including stablecoins like World Liberty Financial USD (USD1). For context, most of the cryptos on Amber’s watchlist–SOL, BTC, XRP, and ETH–are expected to feature in the United States crypto reserve.
To meet institutional standards, Amber International said its crypto ecosystem reserve will operate within a comprehensive risk-management framework. This framework includes technical audits, legal and compliance reviews, constant monitoring, and economic considerations.
Amber Contrasts Its Reserve with Existing Treasury Holdings
Commenting on the development, Amber’s CEO Wayne Huo noted that the company’s crypto reserve initiative is unique, indicating that it is different from existing crypto treasury holdings.
According to him, the reserve is not just about holding cryptos and anticipating potential price gains in the future. Instead, the funds will be deployed to foster institutional adoption of cryptocurrencies.
He added that the company is currently aligning deeply with institutional clients while also enhancing its impact in the crypto ecosystem. According to Huo, the goal is to create a secure and scalable path for institutional investors to channel funds into the crypto market.
The crypto reserve initiative has remained a major topic of discussion in the crypto community. Strategy pioneered the adoption of cryptos as reserve assets, and other companies like Metaplanet have also embraced the initiative. Interestingly, nation-states, particularly the United States, are also exploring ways to establish their own strategic crypto reserves.
However, unlike existing treasury holdings, Amber aims to leverage its crypto reserve to support blockchain projects, invest in high-conviction assets, and enhance institutional crypto adoption.
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